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Show Dates

November 28 - 30, 2024 | Tuesday - Thursday

Show Location

Gold Country Fairgrounds & Event Center
209 Fairgate Rd
Auburn, CA 95603

Please note, exhibitors may be in several different buildings.

Click Here to download a pdf map of the Fairgrounds

Show Hours

9AM - 6PM | Tuesday - Wednesday
9AM - 3PM | Thursday
The building will be open to reps from 8AM - 7PM for early and late appointments Tuesday & Wednesday and 8AM - 3PM Thursday.

Registration Deadlines

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Exhibitor Registration Deadline: October 15
Exhibitor Cancellation Deadline: November 1
Show Fee Balance Due: November 15
Retail/Buyer Pre-Registration Deadline: November 27

Cancellation Policy

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  • Cancellation Deadlines: Will remain in place as stated.
    • November/December Shows – November 1st. 
    • January Shows – November 15th.
    • On Snow Demos - January 1st. 

Floor Plan

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Please note, exhibitors may be in several different buildings.

Click Here to download a pdf map of the Fairgrounds

Click Here to download the floor plans

Lodging

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SpringHill Suites Auburn
13535 Bowman Road
Auburn, CA 95603

WWSRA room rates start at $179. 
Booking Link: CLICK HERE to book your group rate

Last day to book is October 27, 2023


Holiday Inn Auburn
120 Grass Valley Hwy
Auburn, CA 95603

WWSRA room rates start at $145. 
Booking Link: CLICK HERE to book your group rate

Or call (530)887-8787 and ask for the WWSRA Group Block

Last day to book is October 30, 2023


Lodging is abundant in the Auburn/Sacramento area and rates are competitive on various internet sites.

Click this link to view more options close to The Gold Country Fairgrounds

Wifi

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Network and Password information will be available at the show. Internet in some halls can be intermittent and not completely reliable. If you absolutely need internet to conduct your business during the show, then it is best to have a personal hotspot.

Directions & Parking

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Click HERE for directions.

Food Service

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Old town Pizza has a location on-site that will be open during the show. Exhibitors are also welcome to bring their own food in or go off grounds for other options.


You must have an active account to attend WWSRA events.
Please log in or create a new account below to register.

Please sign in

WWSRA members, please sign in and revisit this page to register for the show as an exhibitor and to reserve exhibition space.

Non-members who wish to attend, such as winter sports store owners or employees, please sign in and revisit this page to register for the show as an attendee.


After you sign in,
additional details will be presented above.