June 8-10, 2021 | Tuesday - Thursday
Utah State Fair Park - Grand Building & Promontory Hall
155 N 1000 W
Salt Lake City, UT 84116
9AM - 6PM | Tuesday - Wednesday
9AM - 3PM | Thursday
The building will be open to reps for early and late appointments from 8AM - 7PM Tuesday & Wednesday, and from 8AM - 3PM on Thursday.
Registration DeadlinesDetails +
Exhibitor Registration Deadline: April 15, 2021
Exhibitor Lists Available: April 15, 2021
Exhibitor Cancellation Deadline: May 1, 2021
Show Fee Balance Due: May 1, 2021
Retail/Buyer Pre-Registration Deadline: June 1, 2021
COVID-19 Cancellation PolicyDetails +
- Contract Deadlines: Will remain in place as stated.
- Summer Shows – April 15th
- December Shows – November 1st
- January Shows – November 15th
- On Snow Demos - January 1st
- Post Show - February 1st
- Government Shutdown: This includes shutdowns on the local, state or federal level. Full refunds will be issued.
- Exhibitor Becoming Sick or Exposed: This will be handled on a case-by-case basis, by contacting WWSRA.
Floor PlanDetails +
Directions & ParkingDetails +
For directions to the Utah State Fair Park click here. Parking will be free and plentiful!
Food ServiceDetails +
Please log in or create a new account below to register.
Please sign in
WWSRA members, please sign in and revisit this page to register for the show as an exhibitor and to reserve exhibition space.
Non-members who wish to attend, such as winter sports store owners or employees, please sign in and revisit this page to register for the show as an attendee.
additional details will be presented below.