Show Dates

June 6th - 8th, 2023

Show Location

Gold Country Fairgrounds
209 Fairgate Rd
Auburn, CA 95603

Show Hours

9AM - 6PM | Tuesday - Wednesday

9AM - 3PM | Thursday
The building will be open to reps for early and late appointments from 8AM - 7PM Tuesday & Wednesday, and from 8AM - 3PM on Thursday.

Registration Deadlines

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Exhibitor Registration Deadline: April 15
Exhibitor Lists Available: April 15
Exhibitor Cancellation Deadline: May 1
Show Fee Balance Due: May 1
Retail/Buyer Pre-Registration Deadline: June 1

Cancellation Policy

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  • Contract Deadlines: Will remain in place as stated.
    • Summer Shows – April 15th. 
    • December Show – November 1st. 
    • January Show – November 15th.
    • On Snow Demos - January 1st. 
  • Cancellations for shows received prior to the Payment Deadline for that show will receive a full refund. Exhibitors who cancel after these dates forfeit their initial deposit and are responsible for the full cost of space that cannot be resold. Cancellations received within 14 days of the show forfeit the entire cost of space regardless of resell.

Floor Plan

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Room Block at Holiday Inn Auburn 
Here is a booking link - You will need to input June 5-8 for correct rate 
2 Queen Double or King for $154.99 *rate expires May 5th
Or call hotel directly mention "WWSRA" 530-887-8787

Here is LINK to lodging in Auburn, CA


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Wifi is available and log in info will be provided on site.


Directions & Parking

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Directions to Gold County Fairgrounds are HERE

Food Service

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Old Town Pizza is on site. You are also welcome to bring in your own food. 

You must have an active account to attend WWSRA events.
Please log in or create a new account below to register.

Please sign in

WWSRA members, please sign in and revisit this page to register for the show as an exhibitor and to reserve exhibition space.

Non-members who wish to attend, such as winter sports store owners or employees, please sign in and revisit this page to register for the show as an attendee.

After you sign in,
additional details will be presented below.
Please note, registration is not open at this time.